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News :: Miscellaneous |
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The Metaphor Project |
Current rating: 0 |
by by Susan C. Strong
Email: sstrong (nospam) metaphorproject.org (unverified!) |
09 Jun 2001
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The Metaphor Project teaches and promotes more effective ways for everyone to communicate with mainstream Americans about becoming a sustainable society. |
Through the Project's brainstorming workshop model and other tools, people can learn systematic methods for creating positive, effective, and exciting new language for sustainability -- slogans, catch phrases, and neologisms --
which gain strength from reframing core American images, themes, and memes. This kind of new language is also more likely to gain speedy mainstream acceptance.
http://www.co-intelligence.org/metaphorproject.html |
See also:
http://www.co-intelligence.org/metaphorproject.html
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